by Stephanie Frost
December 8, 2010
Naming a company is perhaps one of the most challenging but fun exercises I do from time to time. It’s fun to look at all the different name generators* and imagine how you could use the made up words they spit out to build the next great company. Of course, these days, just coming up [...]
Tagged as:
.com,
branding,
company name,
small business
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by Stephanie Frost
January 24, 2010
We are rarely tourists in our own city and one place I had actively avoided visiting was the World of Coca-Cola in Atlanta–until yesterday when we happened to be downtown visiting our friends’ showroom at the merchandise mart. I figured one day a friend would come into town and want to go and I’d have [...]
Tagged as:
Atlanta,
bottling,
branding,
coca-cola,
Coke,
distribution,
global,
marketing,
museum,
polar bear
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