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Social Networking Abroad [INFOGRAPHIC]

by Stephanie Frost March 2, 2011

While Facebook, Twitter, Foursquare, LinkedIn, and YouTube may reign supreme in the United States, around the world, there are local competitors cropping up to compete with these services. Check out this wonderful infographic from Ogilvy which shows sites like Renren and Douban competing with Facebook, Welink and Uchi.cn against LinkedIn, and Youku.com against YouTube.  Very [...]

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PR Lesson of the Week Courtesy of BP

by Stephanie Frost June 6, 2010

Erik and I spend a lot of time helping companies craft their brand and image. But, that only takes a company so far. You can build a brand but over time, you have to be willing to let the brand and image evolve as your customers and the public respond to your product/service and marketing [...]

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A Smaller World

by Stephanie Frost March 10, 2010

Go back to 2004–pre-YouTube, pre-Twitter, pre-social media as we know it today–and ask yourself this question: What you would have done if someone you didn’t know at all randomly emailed you saying that they were coming to your city and needed some help finding a place to stay and wanted to meet you and some [...]

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My Twitter, My Rules

by Stephanie Frost December 12, 2009

I’m in a great mood this morning so it seems a bit incongruous that I’m taking to my blog to bitch about something that finally plucked my last nerve.  But, bitch I must so if you’re not in the mood to read a rant, move on. First of all, I can’t believe I’m writing a [...]

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